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Saturday, September 8, 2018

Real Madrid’s new jersey is garbage

Real Madrid regularly hits the headlines for stellar performances on the pitch. But this time the club is in the news for helping to bring attention to one of the biggest environmental challenges of our time.

The club, one of the biggest and most successful football teams in the world, has unveiled a new third strip which features a jersey made from waste plastic recovered from the sea. The shirt has been developed by Adidas and Parley, a campaign group working to stop waste plastic getting into the oceans.

The partnership has created ocean plastic kits for Bayern Munich, Juventus and Manchester United, as well as Real Madrid. Plus, to mark Earth Day 2018, every team in the US Major Soccer League wore one of the Adidas Parley for the Oceans shirts. The two organizations have also collaborated on a range of sports shoes, swimwear and other items.

Environment 1-0 Plastic

While Juventus and Manchester United have opted for serious-looking dark grey and royal blue respectively, the German and Spanish clubs have chosen more eye-catching colours. For Bayern Munich, there is a bright red shirt, while Real Madrid play in coral pink, which was selected, according to the club, to highlight the damage being done to coral reefs.

It may even turn out to be a good omen for the club, and hopefully for the oceans too, as Real Madrid beat Roma 2-1, playing in an International Champions Cup match at the Metlife Stadium in New Jersey, USA on 7 August while wearing the new strip.

Sportswear giant Nike is involved in a similar project. The company has made shirts from waste plastic for FC Barcelona and the national soccer teams of Australia, South Korea, and Saudi Arabia. Nike says a minimum of 12 recycled plastic bottles are used in the manufacture of its football shirts.

By Sean Fleming.

posted from Bloggeroid

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